Project Description

  • Local project management, extensive organisation of all plant tours, as well as support of journalists and VIP visitors
  • Recruiting, hiring, training of brand ambassadors and customer service staff
  • Quality management and continuous optimisation of visitor experience
  • Provision of plant tours booking centre (customer service and bookings 6 days/week, 12 hours/day)
  • Provision of booking software including online booking and payment
  • Editorial and operation of booking portal

Every year we enable over 125.000 visitors to experience the fascination of production in the BMW Group Plants Berlin, Leipzig, Regensburg, Dingolfing, Landshut, Steyr, and Oxford. Did we spark your interest?

Book your plant tour here www.visit-bmw.com